FlySafair booking

2022 - 5 - 4

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Image courtesy of "Business Insider South Africa"

FlySafair offered 30000 tickets at R8. A million people showed up ... (Business Insider South Africa)

Much of the frustration has been directed at FlySafair's randomised selection process, which didn't offer preferential access to the booking platform on a first ...

This is "designed to preserve the integrity of the website and protect it against the heavy traffic demand." The selection of who got to leave the waiting room and enter the booking platform was completely randomised. More than that, despite hyperbole to the contrary, folks always try again the next time." In the most recent sale, apart from responses by FlySafair's social media team, details of the selection method were briefly covered in the promotion's terms and conditions. But a million people who entered the waiting room, designed to limit strain on the website, never got through to the actual booking platform. FlySafair's annual mega-sale started in 2015, with the airline offering a limited number of tickets to patient bargain-hunters.

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Image courtesy of "Citizen"

1.7 million passengers flocked to FlySafair website for R8 ticket sale (Citizen)

FlySafair sold 31 713 seats in eight hours, more than the original 30 000 planned for sale.

The waiting plays an important role in maintaining the integrity of the website while customers make their bookings. The airline invested a great deal in its IT infrastructure and introduced features like the waiting room to maintain order. “The pandemic, unfortunately, meant we had to hit pause on our annual mega-sale to refocus our efforts on securing jobs for our staff, the integrity of the business and our place in the industry.

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