Kendrick Lamar

Kendrick Lamar has finally released a track from the upcoming Mr. Morale & the Big Steppers. It's also the rapper's first new song as lead artist since 2018 ...

Starting in 2010 with “The Heart Part 1,” these songs have been a space for Lamar to muse on everything, particularly his identity in relation to other artists. Starting in 2010 with “The Heart Part 1,” these songs have been a space for Lamar to muse on everything, particularly his identity in relation to other artists. “The Heart Part 2” features a monologue from late photographer Dashiell “Dash” Snow, and “Part 5” has tributes (or maybe just portrayals) of OJ Simpson, Kanye West, Jussie Smollett, Will Smith, Kobe Bryant, and Nipsey Hussle. Lamar deepfakes his way into these personae, and the video gives special thanks to “Matt Stone, Trey Parker, and DEEP VOODOO.” Deep Voodoo is the name of Matt and Trey’s deepfake studio, which they previously used to make “ Sassy Justice.”

Kendrick Lamar dropped a new song, 'The Heart Part 5,' with a video that briefly features Kanye West's face photoshopped over his own.

There have even been several false alarms, such as a social media frenzy ignited last summer by his record label TDE, but that turned out to be a tease for the Isaiah Rashad album. The video, which was directed by Lamar and longtime collaborator Dave Free, opens with a written statement — “I am. Lamar unveiled the long-awaited “Mr. Morale & the Big Steppers” album last month.

Watch the music video for Kendrick Lamar's new song The Heart Part 5.

Earlier this week, Lamar posted a picture on his website oklama.com that strongly suggested Mr. Morale & The Big Steppers will be a double album. Kendrick Lamar has shared a new song and music video. The song begins with Kendrick thanking his fans, family, and teachers, before launching into a blistering critique of modern notions of culture.

Watch Kendrick Lamar transforms into Ye, Will Smith, Nipsey Hussle, O.J. Simpson and others in new "The Heart Part 5" music video.

Lamar dismissed the claims and posted a video on the Instagram account of Top Dawg CEO, Anthony Tiffith, to proclaim his loyalty. Fans have been anticipating a new record from Lamar for years, even speculating in 2020 that he was about to leave the label. I completed my mission, wasn't ready to leave." Slyly replying to a February tweet that read: "Kendrick Lamar is officially retired," Lamar linked out to the website Oklama.com, announcing the album's title "Mr. Morale & The Big Steppers." The video for his new single, titled "The Heart Part 5," features only Lamar against a dark burgundy backdrop in a white T-shirt as he raps: "As I get a little older, I realize life is perspective and my perspective may differ from yours." Ahead of the highly-anticipated arrival of Kendrick Lamar's fifth album "Mr. Morale & The Big Steppers" on Friday, the Compton-bred rapper is teasing fans about what's to come with a new single and accompanying music video.

Kendrick Lamar has released "The Heart Part 5," his first new solo single in four years. The video features Lamar using deepfake technology.

Mr. Morale & The Big Steppers is just a couple of days away. The song, which samples Marvin Gaye’s “I Want You,” features one of the most innovative videos of the rapper’s career. Thank you for keeping me in your thoughts. The video, which was directed by Dave Free and Lamar, features the rapper morphing into a number of historical figures. The Struggles. The Success. And most importantly, the Brotherhood. May the Most High continue to use Top Dawg as a vessel for candid creators,” he wrote. Kendrick Lamar has returned with his first new single in five years, “The Heart Part 5,” the latest in Kendrick’s iconic “The Heart” series.

Kendrick Lamar shared a new single and music video ahead of the release of his upcoming album Mr. Morale & The Big Steppers, scheduled for release on May ...

Lamar used the same website last August to share a note in which he announced that Mr. Morale & The Big Steppers would be his last release on TDE. Kendrick Lamar shared a new single and music video ahead of the release of his upcoming album Mr. Morale & The Big Steppers, scheduled for release on May 13th. The video also includes a “special thanks” to South Park creators Matt Stone and Trey Parker. Deadline reported in January that Lamar was working on a live-action production with the duo.

Ahead of his upcoming album Mr. Morale & the Big Steppers, Kendrick Lamar just dropped his first lead single in four years: The Heart Part 5.

How much of the new album can we glean from “The Heart Part 5," I hear you ask? “The Heart Part 5,” a continuation of the 34-year-old rapper's series of one-off records, is the first lead single he's released in four years — and trust us, it doesn't disappoint, combining Latin verve with the upbeat spirit of disco. It's all thematically appropriate: at one point, as he rhymes about a “bulletproof rover,” the rapper turns into OJ Simpson. Turning to bipolar disorder, he becomes Kanye West. Whew.

Artists and fans have been reacting after Kendrick Lamar returned today with comeback single 'The Heart Part 5' – see what they're saying.

As I continue to pursue my life’s calling,” he wrote last August. “There’s beauty in completion. In a follow-up teaser post, Lamar was pictured holding two CDs and a book adorning the album’s title – indicating that the release may be a double album, as well as potentially including an accompanying written piece. The perfect rapper, idc. — Denzel Curry (@denzelcurry)May 9, 2022 — Denzel Curry (@denzelcurry)May 9, 2022 The new single is part of a series of songs titled ‘The Heart’ that Kendrick has released over his entire career, with ‘Part 4’ coming in 2017.

Here's a breakdown of the lyrics to Kendrick Lamar's new single 'The Heart Part 5' taken from his upcoming fifth studio album 'Mr. Morale & the Big ...

Hussle was killed in 2019. Kendrick grew up in an environment rife with gang and drug violence. The song was originally teased back in April on his website Oklama.com.

The rapper's flow is as charged and acute as ever as he lays out a manifesto of radical empathy.

“I want you,” Lamar says as the track’s final line, a statement of pure fraternal need. “You can’t help the world until you help yourself,” Lamar says as Hussle, and this is ultimately Lamar’s credo. Yet by rapping in the first person, Lamar blamed himself as much as anyone, and the track’s even fiercer invective was aimed at an apocalyptically racist US: “Your plan is to terminate my culture.” This is a key part of Lamar’s overall musical project: a sustained, fraught, fallible and passionate inquiry into the forces that tear down and build up Black America.

New Jersey rapper AK claims Kendrick Lamar's 'The Heart Part 5' video is an 'exact copy' of his 2020 'Family Tree' video from 2020, which also utilizes ...

Curiously, “The Heart Part 5” video temporarily disappeared from YouTube on Monday morning after racking up over five million views, although it has since been restored. He continued, “And I want to make it clear, like, he’s an icon, I respect Kendrick. This is just very weird, bruh. While “The Heart Part 5” has been lauded by K. Dot’s fans and peers alike, not everybody is enamored with his latest visual offering.

'The Heart Part 5' is Lamar's first song as lead artist since 2018 and the first track from his upcoming album, 'Mr. Morale & the Big Steppers,' due Friday.

Little is known about “Mr. Morale & the Big Steppers,” which will come five years after the Pulitzer Prize-winning “Damn” and four years after Lamar’s Oscar-nominated soundtrack for 2018’s “Black Panther” movie. Last week the rapper — who’s taken to using the name Oklama online — posted a picture of two CDs, one marked “Morale” and the other “Steppers,” which led to speculation that the new LP is a double album. The celebrated Compton rapper dropped a new song on Sunday, his first as a lead artist since 2018.

Kendrick Lamar also transforms into the likes of other Black celebrities in the music video, including Kobe Bryant, O.J. Simpson, Jussie Smollett and Will ...

And always faith in the unknown," continued his letter to fans. "As I produce my final TDE album, I feel joy to have been a part of such a cultural imprint after 17 years. "There's beauty in completion. Want to get the biggest stories from PEOPLE every weekday? As I continue to pursue my life's calling." "All factual information for this release will come directly from this source only."

It has been five years since the release of Damn – Kendrick Lamar's last studio album.

Kendrick Lamar samples Marvin Gaye and pays tribute to Nipsey Hussle on his first song in four years, which arrives just days ahead of his new album...

Kendrick also appears to reference hearing the news of Nipsey's murder while he was at Lollapalooza Argentina ("I'm in Argentina wiping my tears full of confusion"), and he appears to rap from Nipsey's perspective on the last verse. The song comes with a video directed by Kendrick and Dave Free, in which Kendrick raps the song in front of a red backdrop, and as the song goes on, his face morphs into O.J. Simpson, Kanye West, Kobe Bryant, Jussie Smollett, Will Smith, and Nipsey Hussle. The video opens with the quote "I am. Kendrick Lamar's long-awaited album Mr. Morale & The Big Steppers comes out this Friday (5/13), and he's just released his first new song since 2018, "The Heart Part 5."

US rapper Kendrick Lamar, pictured at the 2018 BRIT Awards in London, is expected to release his fifth studio album on May 13. AFP/File | Daniel LEAL.

After receiving a Pulitzer for "DAMN." in 2018, the rapper curated and contributed a number of songs to the soundtrack for the film "Black Panther," including his Grammy and Oscar-nominated collaboration with SZA, "All The Stars." Fans have long hoped for Lamar's return. The clip for "The Heart Part 5" -- the fifth installment of a series of tracks Lamar began releasing in 2010 -- sees the Pulitzer Prize-winning rapper morph into likenesses of OJ Simpson, Kanye West, Jussie Smollett, Will Smith, Kobe Bryant, and Nipsey Hussle.

The latest installment in his long-running song series comes with a jarring video just ahead of his forthcoming album Mr. Morale & The Big Steppers.

“Part 5” is the second “Heart” entry to be paired with a video, and this time, the intrinsic link between song and visual is a double-edged sword. During the third verse, Lamar speaks from Nipsey’s perspective, positing what he might’ve thought at the moment he was shot and telling his family and his brother, Black Sam, that he’s watching over them. Twelve years later, his respect within the industry is unparalleled and he’s the first and so far only rapper ever to win a Pulitzer Prize. But gold can’t erase the bloodstains of the past, a fact that Lamar openly grapples with on his latest single “The Heart Part 5.”

Kendrick Lamar's new music video, which dropped on Sunday, features the rapper morphing into the face of several public figures using deepfake technology.

“Damn” was also the first non-classical and non-jazz album to win the Pulitzer Prize for music in 2018. As Lamar begins the music video rapping by himself against a crimson backdrop, his face morphs into those of other Black men, including Ye, formerly Kanye West, Will Smith, Jussie Smollett and O.J. Simpson, as well as the late Kobe Bryant and Nipsey Hussle. The roughly 5-minute music video opens with a black title screen with a statement in white: “I am.

Kendrick Lamar dropped a new song and music video “The Heart Part 5” and there's a lot to unpack. Here's a breakdown of the symbolism and deeper meaning.

The sound: The production on “The Heart Part 5” (especially in the second half of the song) has stripped-back moments, invoking the feeling of a spoken word message at an open mic night. “The culture” lies at the crux of all of these portrayals, as Kendrick conveys these influential (and polarizing) Black figures who are all a part of the same whole. The gloved hand on the right is taken from the infamous picture of O.J. Simpson in his 1995 murder trial, and the hand with a band-aid on it is Kobe’s after he won his fifth championship. But at the end of the second verse of “Part 5,” Kendrick asks us to think deeper about what we accept and embrace: “Fuck callin’ it culture.” Call it for what it is: murder, or treachery, or consequences of white supremacy. All of us”) that’s signed with the name “Oklama.” Kendrick has used the same alias to sign both of his recent letters about leaving TDE and dropping a new album, and it’s also the name of his new website. All of us”) by rapping for “niggas goin’ to work and sellin’ work, late for work / workin’ late, prayin’ for work, but he on paperwork.” Kendrick’s verse demonstrates that there’s no glamor in the gang lifestyle, and glory can be as fleeting as the solitary moment that someone snapped of you for a photo that ends up as your R.I.P. shirt. “The Heart” series: This is the fifth installment of Kendrick’s “The Heart” series. “The Heart Part 2” served as the opening track on Overly Dedicated. “The Heart Part 3” was recorded three days before the arrival of good kid, m.A.A.d city (and released just a day after he made it). And “The Heart Part 4” dropped three weeks before DAMN, helping to announce the impending project. A transitional era: “The Heart Part 5” arrives at a pivotal moment for Kendrick. He’s about to drop his final album while under contract with longtime label Top Dawg Entertainment, and he’s already transitioning to his new venture: pgLang. “Part 5” was released by TDE, but Kendrick also tapped pgLang to help execute the video. (Based on the themes in “The Heart Part 5,” it seems he’s focused on the ideas of “perspective” and “the culture” right now.) Here’s a detailed analysis of Kendrick Lamar’s new song and video “The Heart Part 5.” Kendrick’s new song “The Heart Part 5” gives us a lot of new material to dissect.

New Jersey rapper AK claims that the deepfake concept behind Kendrick Lamar video "The Heart Part 5" was stolen from his "Family Tree" video.

“Maybe I’m fooling myself for thinking that Kendrick saw my video and was like, ‘Damn, that’s so good that I want to do it myself.’” He continued, “And I want to make it clear, like, he’s an icon, I respect Kendrick. This is just very weird, bruh. Kendrick Lamar has a detractor going after his video for “The Heart Part 5.” After debuting the surprise video on Sunday night, New Jersey rapper AK claimed that Lamar stole the concept from his 2020 “Family Tree” video.

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The life in which my words will land next.” The Heart Part 5 is the first single from Lamar’s upcoming album Mr Morale and the Big Steppers, which is set to be released on Friday 13 May. On the site, Lamar also says that Mr Morale and the Big Steppers will be his “final [Top Dawg Entertainment] album”. Kendrick Lamar has shared the first single from his upcoming album Mr Morale and the Big Steppers, titled The Heart Part 5. Rapper Kendrick Lamar has officially dropped the first single from his upcoming album Mr Morale and the Big Steppers, as well as a music video to go with it as well. Alongside the new single, Lamar also dropped the music video for The Heart Part 5.

In the emotionally rousing new video for “The Heart Part 5,” Kendrick Lamar uses deepfakes to assume the identities of his peers.

On Thursday, SF Gate published an absolutely harrowing article about how these brands have capitalized on Gen Z. The stats are damning: 43 percent of Gen Z users have missed at least one payment, according to a survey by the polling site Piplsay.” —[H/T Input] Design Holding will now add Designers Company’s brands, which include furniture companies Menu, By Lassen and Brdr Petersen as well as The Audo hotel, to its portfolio.” —[H/T Dezeen] The hotel was built at the end of the 19th century. The 20,000 capacity venue draws upon Bavarian heritage through a support structure that pays homage to the lozenge shape used in the Bavarian state flag.” —[H/T ArchDaily] Previous studies have found meat alternatives have lower environmental footprints but this latest analysis is the first to assess what impact that could have in the world.” —[H/T The Guardian] Think of it as your cheat sheet for the day in design delivered to your inbox before you’ve had your coffee.

Masterminded by Lamar and Dave Free, South Park creators Trey Parker and Matt Stone, and PgLang / Project3, the work stretches across the industry to ...

They put together Deep Voodoo for the project, a studio which consists of around 20 deepfake artists and technicians. As discussed in an interview with Dave Itzkoff in The New York Times, while the creators did not immediately identify themselves, Deep Voodoo is the handiwork of Trey Parker and Matt Stone, the creators of South Park. In the interview, the collaborators explain that they began working with the technology for Sassy Justice because “everyone was so afraid of deepfakes”, but also to explore its potential as an art form. When Kendrick Lamar’s new music video for The Heart Part 5 landed online yesterday, Kanye West’s Famous sprung to mind – a music video that shares the same fake celebrity intrigue and potential zeitgeist-shaping power.

By Toyin Owoseje, CNN. CNN — Rapper Kendrick Lamar is causing a stir with the video for "The Heart Part 5," his first single in four years.

The words: "I am. And my perspective may differ from yours." And to the killer that sped up my demise. To my fans, make sure you make them investments. To my brother, to my kids, I'm in Heaven. To my mother, to my sis, I'm in Heaven. To my father, to my wife, I am serious, this is Heaven. To my friends, make sure you countin' them blessings. Directed by Dave Free and Lamar himself, the video for "The Heart Part 5" starts simply enough.

Kendrick Lamar surprised fans by dropping a new track and music video ahead of his expected album release later this week.

Fans have long hoped for Lamar's return. - The Heart Part 5 is the fifth instalment of a series of tracks Lamar began releasing in 2010. - Kendrick Lamar has released a new track and video ahead of the release of his album.

A week before his new album is set to release, Lamar dropped a song to excite rap fans.

But thanks to the Twitter detectives, they seem to be the hands of the people he morphs into during the music video. To my father, to my wife, I am serious, this is Heaven.” Should I feel regret about the good that I was into?” Fellow The Root staff writer Murjani Rawls tweeted, “Marvin’s estate is like the All-Madden difficulty of clearances.” As the title of the track suggests, Lamar is spewing his emotions throughout the entire track, giving us a perspective on what he feels about the “culture” and other thoughts that have been on the rapper’s mind during his musical hiatus. The weekend before Lamar’s fifth studio album, Mr. Morale & The Big Steppers is set to drop, the rapper surprisingly released a new song and video for the “Heart Part 5,” the fifth installment in his “The Heart” series to whet the appetite of hip-hop fans.

The buzz surrounding the impending arrival of Kendrick Lamar's forthcoming project Mr. Morale & The Big Steppers is palpable all over social media.

We don’t know what mood he’s in. We don’t know how he’s on.” We don’t know what he’s talking about.

Kendrick Lamar has, at last, announced his next album (and last for TDE records), Mr. Morale & The Big Steppers, via the minimal website Oklama and the ...

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Kendrick Lamar's new music video for 'The Heart Part 5' suggests a partnership with 'South Park creators Trey Parker and Matt Stone.

Until now,” Parker and Stone said in a joint statement. The show is set to “celebrate 25 years of the music of South Park” with Parker and Stone also due to be in attendance on the night. The deep fake was brought to life by Deep Voodoo, Parker and Stone’s studio specialising in the technology, according to Variety.