Ferrero Rocher

2023 - 2 - 13

Post cover — Image courtesy of "Talking Retail"

Ferrero enters ice cream category with Ferrero Rocher and Raffaello ... (Talking Retail)

Backed by a £2m marketing campaign, Ferrero UK is rolling out new ice cream stick formats. The three flavours comprising of Ferrero Rocher Classic,

It will attract existing Ferrero shoppers to the ice cream aisle as well as recruiting new ones, supporting retailers in strengthening the category. The launch will be supported by a £2m campaign which will be leveraged across multiple touchpoints to drive ultimate excitement and recruit new shoppers to the aisle. As Ferrero continues its ambition to become a major player in sweet packaged foods, this launch provides the perfect opportunity to expand its portfolio and tap into a new category.

Ferrero Slides Into Ice Cream Category (Namnews)

Ferrero UK is moving into the frozen aisle with the launch of a new ice cream range. Backed by a £2m marketing campaign, Ferrero UK is rolling out the taste ...

It will attract existing Ferrero shoppers to the ice cream aisle as well as recruiting new ones, supporting retailers in strengthening the category. Ice cream is also the largest category within frozen at 23.3% share worth £1.4bn. Ferrero UK is moving into the frozen aisle with the launch of a new ice cream range.

Artisan-Quality Ice Cream Treats (Trend Hunter)

premium ice cream sticks - These new Ferrero premium ice cream sticks are being launched into the UK market as a series of frozen treats perfect for ...

Targeted towards young adults, the ice creams are arriving as individual sticks and multipacks with four servings priced at £2 and £4.75, respectively. The treats come in three varieties including Ferrero Rocher Dark, Ferrero Rocher eClassic and Raffaello, which are each inspired by their namesake chocolate original. These new Ferrero premium ice cream sticks are being launched into the UK market as a series of frozen treats perfect for consumers to enjoy from home.

Ferrero Rocher Ice Creams Are Here! (Delish.com)

Ferrero Rocher has teamed up with Raffaello to create an ice cream version of their famous nutty chocolate, and we're very excited to give it a go.

Our dedicated team of experts have spent years crafting the recipes, inspired by two of our iconic and much-loved brands – Ferrero Rocher and Raffaello. Davina Valetti, Ice Cream Marketing Director, Ferrero UK & Ireland, said: “We know our fans have been eagerly awaiting the arrival of our ice creams, so we’re thrilled to be launching our first-of-a-kind ice cream sticks. They'll be on sticks and are sort of

Ferrero Rocher launches new ice cream range with confectionary ... (Grocery Gazette)

Ferrero Rocher UK is launching a new range of premium ice creams with Raffaello. The new frozen selection includes a trio of new flavours, comprising of ...

The UK ice cream market continues to expand, with chocolate ice cream sticks worth £26.4m. The Raffaello ice cream sticks comprise of a crispy coating with a sprinkling of coconut shavings and crunchy almond pieces with coconut flavoured ice cream. Encompassing the signature taste of Ferrero Rocher, the new Ferrero Rocher Classic and Ferrero Rocher Dark ice creams are coated with crunchy hazelnut pieces and filled with hazelnut flavoured ice cream.

Ferrero introduces new ice cream range - FoodBev Media (FoodBev.com)

Ferrero is set to launch a trio of ice cream sticks under its Ferrero Rocher and Raffaello brands.

Meanwhile, the Raffaello ice cream sticks feature a crispy coating with a sprinkling of coconut shavings and crunchy almond pieces with refreshing coconut-flavoured ice cream. It will attract existing Ferrero shoppers to the ice cream aisle as well as recruiting new ones, supporting retailers in strengthening the category.” The Ferrero Rocher Classic and Ferrero Rocher Dark ice creams are coated with crunchy hazelnut pieces and filled with hazelnut-flavoured ice cream.